Filipino Americans in San Diego
Filipino Americans in San Diego
203,000 Strong — Navy Roots, National City & the Filipino-American Highway
San Diego is the Navy city that built a Filipino American community. With 203,285 Filipino Americans in San Diego County, it is the second-largest Filipino American county in the United States — behind only Los Angeles County — and the place where the U.S. military pipeline, healthcare migration, and chain migration converged to create one of the deepest Fil-Am roots outside the Bay Area. Filipinos are the largest Asian American group in San Diego County, making up nearly 42% of all Asian Americans here.
From the laborers who gathered around downtown Market Street in the early 1900s to the Navy families who settled the South Bay after World War II, from the nurses who staffed San Diego's hospitals after 1965 to the suburban professionals who turned Mira Mesa into "Manila Mesa" — the Filipino American story in San Diego is a story of military service, healthcare sacrifice, and community building that stretches across four generations. Today, the city's mayor — Todd Gloria — is of Filipino descent. A portion of State Route 54 is officially named the Filipino-American Highway. And the bridge on that highway is named after Larry Itliong and Philip Vera Cruz.
This page is PinoyBuilt's definitive reference on Filipino Americans in San Diego — the county, the city, and the neighborhoods that tell this story.
A History of Filipinos in San Diego
The Filipino community in San Diego was built by three forces: the U.S. Navy, the healthcare system, and the chain migration that followed both. Understanding these waves is essential to understanding why San Diego County has one of the densest Filipino American populations in the country.
In the 1990s and 2000s, San Diego was the only metropolitan area in the United States where Filipinos constituted more than 50% of the Asian American population. No other major metro had a Filipino-majority Asian community — a reflection of San Diego's unique combination of Navy history, healthcare recruitment, and South Bay chain migration.
Where Filipino Americans Live in San Diego
The 203,000 Filipino Americans in San Diego County are concentrated in specific neighborhoods and cities shaped by decades of military settlement and suburban migration. The South Bay — National City, Chula Vista, and Paradise Hills — remains the historic core. The suburbs of North County, especially Mira Mesa, represent the newer wave.
| Area | Filipino American Presence | Notes |
|---|---|---|
| National City | ~17% of city population | Historic Fil-Am core; Plaza Blvd corridor |
| Mira Mesa | Large concentration | "Manila Mesa"; suburban families |
| Chula Vista | 31,000+ | South Bay anchor; Southwestern College |
| Paradise Hills | Large concentration | SD neighborhood; near SR-54 |
| Rancho Peñasquitos | Notable presence | North County suburban growth |
| Downtown / Market Street | Historic (diminished) | Original Fil-Am settlement; early 1900s |
Sources: U.S. Census Bureau ACS; 2010 & 2020 Census; SD County demographics
Neighborhood Spotlights
National City, bordering San Diego to the south, is the historic epicenter of the Filipino American community in San Diego County. Nearly 17% of the city's population is Filipino — one of the highest concentrations in Southern California. The community here was built by Navy families who settled in the South Bay after World War II, and it has been sustained by decades of chain migration. Plaza Boulevard is lined with Filipino businesses, restaurants, and community organizations. The Filipino-American Highway (SR-54) runs through National City, and the Woodman Street overpass was renamed the Itliong-Vera Cruz Memorial Bridge — a permanent tribute to the labor leaders who changed American history.
Mira Mesa, a suburban community in northern San Diego, earned its nickname "Manila Mesa" because of its large and growing Filipino American population. As Filipino families prospered and moved out of the South Bay and downtown in the 1990s and 2000s, Mira Mesa offered affordable homes, good schools, and proximity to military and technology employers. Today it is one of the most recognizable Fil-Am suburban communities in Southern California — the San Diego equivalent of Daly City in the Bay Area.
Chula Vista, the second-largest city in the San Diego metro, has over 31,000 Filipino American residents. Together with National City and the Paradise Hills neighborhood of San Diego, the South Bay forms a continuous corridor of Fil-Am community life — from the Filipino-American Highway to the Sweetwater River to Southwestern College, where nearly one in ten students, staff, and faculty identify as Filipino.
An average of 184 people fly between Manila and San Diego every day, according to the City of San Diego — yet there is currently no direct flight between the two cities. Mayor Todd Gloria has been advocating for a direct San Diego–Manila route, calling it a longstanding regional goal that would benefit families, professionals, and tourism. San Diego represents the largest passenger market to the Philippines without direct flight service.
The Navy & the Military Foundation
San Diego is, above all, a Navy city — and the Filipino American community here was built on that foundation. From 1947 to 1992, the U.S. Navy recruited Filipinos directly from the Philippines, initially restricting them to steward and mess duties. Thousands of those sailors were stationed at Naval Base San Diego, the largest naval base on the West Coast. Their families settled in the affordable neighborhoods of the South Bay — National City, Chula Vista, and Paradise Hills — and built the community infrastructure that persists today: churches, cultural organizations, and the social networks that brought the next generation.
Filipino sailors in the U.S. Navy were confined to steward roles for decades — serving food, cleaning officers' quarters, and working below deck. It was not until the 1970s that these restrictions were fully lifted and Filipino Americans could serve in all Navy ratings. Despite this history of institutional limitation, Filipino Navy families in San Diego built one of the most stable, prosperous, and politically engaged Fil-Am communities in the country. The children and grandchildren of those stewards became nurses, engineers, teachers, business owners, and — in the case of Todd Gloria — the city's mayor.
→ Read the national USA pillar page on military service
→ Read PinoyBuilt's Vallejo pillar — another Navy community
The Filipino-American Highway
In 2006, the California State Legislature officially designated a portion of State Route 54 — running through National City and the South Bay — as the Filipino-American Highway. It was a formal acknowledgment of what everyone in the South Bay already knew: this corridor is Filipino American territory. The highway runs through the neighborhoods where Filipino Navy families settled, where Filipino businesses thrive, and where the community gathers.
The Woodman Street overpass on SR-54 was later renamed the Itliong-Vera Cruz Memorial Bridge, honoring the two Filipino American labor leaders who launched the 1965 Delano Grape Strike. Community leader Joann Fields was instrumental in both designations — part of a broader effort to make Filipino American contributions visible in the built landscape of San Diego.
The Filipino-American Highway is the only state highway in the United States officially named for the Filipino American community. It is both a commuter road and a statement — a permanent marker that this community built something here that the state of California recognizes in law.
Community & Culture Today
The Filipino American community in San Diego in 2026 is multigenerational, geographically spread across the county, and increasingly visible in civic and political life. The South Bay remains the cultural center — the place where festivals are held, where churches anchor community life, and where Filipino restaurants and markets still line the major corridors. But the community has expanded into the suburbs, into the professional class, and into City Hall.
Major Filipino American organizations in San Diego County include the Council of Philippine American Organizations (COPAO), the Filipino American Educators Association, the Filipino American Chamber of Commerce, and the local chapter of FANHS. In 2021, community leader Joann Fields organized the first Filipino Friendship Festival along the Embarcadero, drawing thousands and prompting city and state leaders to name the day after her.
Tagalog (including Filipino) is one of the most widely spoken non-English languages in San Diego County, with approximately 49,095 speakers in the city of San Diego alone. It is heard daily in the South Bay, in Mira Mesa, and in the hospitals and military installations where Filipino Americans have worked for generations.
→ Read PinoyBuilt's community coverage
Notable Filipino San Diegans
Filipino Americans have shaped San Diego — in government, military service, community building, and culture. These names represent the breadth of the Fil-Am story in America's eighth-largest city.
The first Filipino American to serve as mayor of a U.S. city with over one million residents. A third-generation San Diegan of Filipino, Dutch, Puerto Rican, and Native American descent, Gloria grew up in Clairemont — the son of a hotel maid and a gardener. His great-grandfather, Melacor Gloria, immigrated from Baliuag, Bulacan, to Juneau, Alaska, in the early 1900s. All four of Todd Gloria's grandparents moved to San Diego because of their involvement with the military. He was re-elected in 2024 and led a delegation of Filipino American business leaders on an economic exchange to the Philippines in 2025.
Instrumental in the designation of SR-54 as the Filipino-American Highway and the renaming of the Woodman Street overpass as the Itliong-Vera Cruz Memorial Bridge. Fields organized the first Filipino Friendship Festival along the Embarcadero in 2021, drawing thousands and prompting city and state leaders to declare an official day in her honor. She represents the grassroots civic leaders who have made the Filipino American community visible in San Diego's public life.
A Filipino American leader in San Diego's maritime and economic development sphere. Ungab accompanied Mayor Gloria on the 2025 Philippines delegation, meeting with leaders of the country's two largest ports to explore sister port relationships and strengthen San Diego–Philippines trade.
Approximately 203,285 Filipino Americans live in San Diego County, according to U.S. Census ACS data — making it the second-largest Filipino American county in the nation after Los Angeles County. The city of San Diego alone has about 79,000 Filipino residents. Filipino Americans are the largest Asian American group in the county, comprising nearly 42% of all Asian Americans.
California State Route 54, running through National City and the South Bay, was officially designated the Filipino-American Highway in 2006 by the California State Legislature (Assembly Concurrent Resolution 157). It is the only state highway in the United States officially named for the Filipino American community. The Woodman Street overpass on SR-54 was later renamed the Itliong-Vera Cruz Memorial Bridge.
Mira Mesa earned the nickname "Manila Mesa" because of its large concentration of Filipino American residents. As Filipino families moved out of the South Bay and downtown San Diego in the 1990s and 2000s, Mira Mesa's affordable housing, good schools, and proximity to military and technology employers made it a natural destination. It is now one of the most recognized Fil-Am suburban communities in Southern California.
Todd Gloria is the 37th mayor of San Diego and the first Filipino American to lead a U.S. city with over one million residents. A third-generation San Diegan of Filipino, Dutch, Puerto Rican, and Native American descent, he was elected in 2020 and re-elected in 2024. His great-grandfather immigrated from Bulacan, Philippines, to Alaska in the early 1900s.
The first Filipinos in San Diego arrived in the early 1900s, concentrating around Market Street downtown as laborers in hotels and restaurants. The community grew dramatically after World War II with the arrival of Navy families, and again after the Immigration Act of 1965 brought Filipino professionals — especially nurses — to the region. San Diego County's Filipino population tripled between 1970 and 1990.
National City is the historic heart of Filipino American San Diego. Nearly 17% of the city's population is Filipino — one of the highest concentrations in Southern California. The community was built by Navy families who settled in the South Bay after WWII. The Filipino-American Highway (SR-54) runs through National City, and the Itliong-Vera Cruz Memorial Bridge stands as a permanent tribute to Fil-Am labor history.